Here’s a draft of your next blog post, incorporating your thoughts from the audio and aligning with the style and tone of your previous posts:
The Unexpected Value of “Throwaway Work”: Why Writing to Think (and Doing to Learn) is Your Superpower
Early in my career, I spent countless hours crafting detailed visions, elaborate roadmaps, and innovative ideas. I meticulously planned projects, outlining every step and anticipated outcome. There was a certain expectation, a lingering shadow from my academic days, that every effort would culminate in a final, perfect product. You’re given an assignment, you do it, and then you’re graded on it – no take-backs, no discards.
The reality of the professional world hit differently. Many of those carefully constructed plans never saw the light of day. Projects were cancelled late on, visions pivoted entirely, and entire roadmaps ended up in the digital bin. I remember vividly the frustration, the feeling that I was throwing away large chunks of my effort. It felt like a monumental, colossal waste of time. And honestly, it still happens today, not just to me, but to many teams navigating dynamic environments where priorities shift, and markets evolve at breakneck speed.
For a long time, I struggled to reconcile this reality with my ingrained notions of productivity and success. Was I just bad at planning? Was the work itself flawed? It took a significant shift in perspective, largely influenced by the culture of a new team I joined, to truly appreciate the profound value in what I once considered “throwaway work.” This is where the concept of “writing to think” (and by extension, “doing to learn”) transformed my understanding of creation and growth.
Beyond the “Final Product” Mindset
The revelation wasn’t simply that “priorities change” – a common, albeit true, refrain in fast-paced industries. It was about recognizing that the act of producing, whether it’s a written proposal, a prototype, or a detailed plan, is inherently valuable, regardless of its ultimate fate. It’s not just about the output; it’s about the process.
This process is where your skills are honed. It’s where you solidify your understanding, clarify your thoughts, and uncover new insights. Each draft, each discarded idea, each project that doesn’t go anywhere, is a crucial step in making you better at what you do. It’s a fundamental part of learning and growth, especially when it comes to the ideation and strategic thinking side of things.
Embracing the “Right to Think”
The culture of “writing to think” encourages a different approach:
- Write More, Write Earlier, Write Often: Don’t wait for perfection. Get your ideas down, even if they’re half-baked. The volume of early creation accelerates the refinement process.
- Write Without the Intention of Finality: The goal isn’t necessarily a polished deliverable from day one. It’s about using writing (or building, or designing) as a tool for exploration and discovery.
- Be Willing to Scrap and Move On: Once a piece of work has served its purpose – whether that’s clarifying a concept, testing a hypothesis, or simply moving your thinking forward – be prepared to discard it. Its value isn’t tied to its existence as a final product, but to the learning it facilitated.
This approach aligns perfectly with iterative processes and the philosophy of “doing by learning.” It’s a powerful framing for how we engage with creative and strategic work. It’s about leveraging every effort as a learning opportunity, rather than seeing only the fully deployed project as a success.
Why There’s No Such Thing as “Throwaway Work”
In this model, the very idea of “throwaway work” ceases to exist. Every line of text, every brainstormed idea, every initial sketch, contributes to your development. It’s all part of the continuous loop of honing your skills and getting better over time.
This reframe is incredibly empowering. It liberates us from the pressure of perfection on every single output and allows for greater experimentation and agility. It acknowledges that the journey of creation, even when fraught with pivots and discards, is precisely what builds expertise and resilience.
In a world increasingly shaped by rapid technological advancements, especially with the rise of Generative AI, this mindset becomes even more critical. The ability to iterate quickly, to produce and refine ideas without the burden of perceived failure, and to learn from every attempt—even those that don’t make it to launch—is paramount. It fosters the fluid and flexible content ecosystem I often discuss, allowing us to capture nascent thoughts and rapidly transform them, knowing that each step, even if it leads to a dead end, pushes our capabilities forward.
So, the next time you find yourself scrapping a project or archiving a well-thought-out plan, remember: it wasn’t a waste of time. It was an investment in your growth, a step in honing your unique skills, and an essential part of your journey to becoming better at what you do.